Jodi Reichenberger
Starting an e-zine is easy to do. Decide on a topic.
Pick the perfect name and "poof" you are the proud publisher of your very own e-zine. Getting subscribers
is a WHOLE different ball game.
Look at these suggestions……just remember one thing. The name of the game is to get permission to mail your
information. Spam is a waste of time and illegal ta boot….. so do it the right way!!
And remember the most important thing……lots of things change
But people never do. The one thing you can do is be creative And not be afraid to try new things!
How many of us thought that this "information highway" was going to do this to our lives?
Be innovative !!
1. Show your potential subscribers a sample issue of your e-zine. Black out some of the important information
this will make them curious and compel them to subscribe.
2. Give away a free follow-up auto responder course.
(of course you'll have to WRITE one…..
or pick one up at
JDAPublishing.com !!) Publish your e-zine ad
in each lesson. The more people see it, the higher the chance they'll subscribe.
3. Offer your potential customers a discount on a particular product you sell if they subscribe to your free e-zine.
4. Give other businesses permission to give a free subscription to your e-zine as a bonus for a product they sell.
5. Ask your potential subscribers questions that will persuade them to subscribe like: "Would you like to learn
how you can make a living online/at home?"
6. Write your e-zine's ad to sound like it is common sense to subscribe. For example: "Everyone knows you have
to...""All of us realize……"
7. Assume people are going to instantly subscribe to your e-zine. For example: "Dear Valued Subscriber."
( I mean they ARE aren't they?? )They will want to subscribe in order to feel important.
8. Allow your subscribers to collect stuff from each issue of your e-zine. It could be ebooks or software.
They'll tell others and those people will subscribe.
9. Tell people what their others might say as a result of them of learning what's in your e-zine. People care
about what other people think of them.
10. Make people feel like it's their idea to subscribe and they will be less hesitant. Tell them in your ad
"You are making a smart decision for subscribing."
Don't feel like you have to use all or any of these ideas……..pick the ones that will work the best for your
situation and apply them. The more you do, the more you will benefit.
Publishing an e-zine is a great way to build your credibility and inspire trust in your business, product or
service. Not to mention it's a fun way to help others!
Jodi Reichenberger of JDA Publishing and owner/creator of the
Web Builder Letters,
is a 6 year veteran of website design and internet marketing. She is an active website designer and writer.
Visit http://www.JDAPublishing.com
...... giving the dreamer the tools to make their dream of a home based business a reality.
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The Only thing that
will stop the growth of the internet is a very large asteroid....."
Scott Farrell
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